March 2nd, 2010

See and Be Seen

Warby Parker Eyewear

“Men seldom make passes at girls who wear glasses.”

Warby Parker Eyewear.jpgDorothy Parker should’ve purchased her glasses at Warby Parker–the new site for those who want to see (prescription eyewear) and be seen (look darn good too). Warby Parker offers boutique quality at a reasonable price… all prescription glasses are $95. How? They independently design their lenses then sell directly and exclusively through their website. Be gone expensive middleman! And with each purchase, Warby Parker will donate one pair of glasses through a partnership with the non-profit Restoring Vision. There are over 500 million people who don’t have access to proper vision care… like someone in the country Benin where one pair of eyeglasses would cost the equivalent of 3 months of salary. Can you imagine if the stork had dropped Bill Gates in Benin?

Aubrey Glasses.jpgSure, philanthropy sounds good. But no one wants to be charitable with their looks. No problem! Instead of imagining whether those glasses make you look more like Where’s Waldo or Johnny Depp, take advantage of their “Virtual Try-On.” Upload your photo and audition the 27 styles in their inaugural collection. Do you prefer the showroom mirror over casting yourself as an online Mr./Ms. Potato Head? Then select up to five pair of glasses to try on at home with no obligation to buy. Return shipping is even free.

Shopping for glasses will never again be such a spectacle.

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The Details:
   Warby Parker Eyewear
   All Glasses $95/pair

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